INDIA: Blender's Pride presented the sensational Rocky Star collection

MUMBAI: Dried branches on the stage and black wrought iron gates flanked the sides, while autumn leaves covered the ramp. The stage was set for a dramatic fashion presentation. Fashion designer Rocky S is known to pioneer many looks and on the final day of Lakmé Fashion Week Summer/Resort 2012, Blender's Pride presented the "Rocky Star" collection which was the designer's new Celebrity line. It was a bold, sexy yet sophisticated look with superb fabrics like georgette, chiffon, satin, silk and net forming a feminine base for Rocky's creativity.

With the chandelier as the inspiration for the surface ornamentation, Rocky brought in laser cutwork for net and georgette along with intricate cord work and showers of crystal and kundan embroidery.

The very gothic collection had the models with wildly flowing dishevelled hair defiantly striding with an aggressive walk to loud sombre music. The all western line of creations had varying lengths encrusted with crystals and sequins.

To further dazzle the audience, there were sequins sheeting, shell buttons, mono coloured resham with intense ghera work, crystal and pearls. To match the mood of the Red Carpet collection, Rocky S chose ivory, dark mystic black, dull grey and nude for the very stylish show stopping creations.

The white laser cut gown with net ruffled sleeves, the grey crimped frilled creation, the jewel encrusted mini, the black dress with ribbon streamers and beaded tasselled strappy entry were arresting in their beauty. The body hugging silhouettes and plunging necklines, the slashed skirts and the distressed stockings all added to the look of the collection.

For that impactful global entry, it's "Rocky Star" presented by Blender's Pride that will get the loudest applause globally.

About Lakmé:
Contemporary Indian beauty expert Lakmé continuously innovates to offer a wide range of high performance and world class color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever's worldwide expertise, Lakmé also partners with the leading cosmetic house Milan-based Intercos Italia, Schwann Stabilo Germany and Paris-based Fiabila. Combining international cosmetic technology with an indepth understanding of the Indian woman's needs, Lakmé also offers its consumers a comprehensive beauty experience through its products and services at the Lakmé Salons and Studios.

About IMG Reliance:
In 2010 Reliance Industries Limited (RIL), India's largest and most recognized private sector company headed by Chairman Mukesh Ambani, and IMG Worldwide (IMG), the world's leading sports marketing and management company headed by Chairman and CEO Ted Forstmann, announced the formation of an equal joint venture to develop, market and manage sports and entertainment in India. The joint venture company, IMG Reliance Pvt. Ltd., will create and operate major sports and entertainment assets in the country. In its first initiative, IMG Reliance entered into an agreement with the Basketball Federation of India (BFI) to create a new professional basketball league and manage all aspects of the commercial rights to the game in India. IMG Reliance signed a 15-year agreement with the AIFF, to improve, popularize and promote the game of football throughout India, from the grassroots to the professional level. IMG Reliance has also created a scholarship program to identify and train talented young Indians from sports including - basketball, soccer and tennis at IMG's world-class sports training facilities at IMG Academies in Bradenton, Florida.

About IMG Fashion:
IMG Fashion is dedicated to facilitating a gateway to the fashion world - from creation to consumer. We offer solutions that seamlessly connect and associate fashion's key constituents and corporate brands using IMG's global resources, influence and expertise. Within the fashion industry IMG represents the world's top models, leading designers and the most influential photographers, art directors and stylists. The division produces the leading fashion events around the globe and represents many of the industry's top organizations and federations as well as works with various local and national governments, creating regional and international fashion platforms.


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Added: March 9, 2012 Source: Lakme Fashion Week
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