USA: Ojo Designs Brings Fashion Sunglasses Online

New online fashion sunglasses retailer Ojo Designs carries name brand fashion sunglasses which are rarely seen at stores. That's because only a small selection of designer sunglasses are available at stores or even seen in advertisements.

The fact is that there are some really great sunglasses and prescription glasses out there that only a handful of person will ever know about or see. Ojo Designs has the latest or classic designer styles available. It doesn't matter if someone else just bought a frame style. If we sell through something, we'll have another pair the next day.

I started OjoDesigns because for the past 8 years I have been running optical offices. The most inefficient area of the business is where they sell designer glasses. Problem is, they can't really show you all the styles so you probably won't see all of the great new styles. Also, once the office sells the glasses, they usually don't reorder them. Having run several of these very good optical offices it still amazes me how many orders get lost or the patient has to call the office to see if their glasses are ready. This problem will virtually disappear because when you order glasses on Ojo Designes you'll be able to see where your order is in the lab. You'll know when your glasses will be ready.

Name brand sunglasses like Bolle sunglasses, Ed Hardy, and Ray Ban are only available in small quantities and once a style sells they are usually not replaced. After working at optical offices for years and seeing this problem, owner John Morris wanted to make a difference, so he started Ojo Designs.

"The fact is that there are some really great sunglasses and prescription glasses out there that only a handful of person will ever know about or see. Ojo Designs has the latest or classic designer styles available. It doesn't matter if someone else just bought a frame style. If we sell through something, we'll have another pair the next day," he said.

Morris has seen inefficiencies in the fashion eyeglasses industry firsthand. "I started OjoDesigns.com because for the past 8 years I have been running optical offices. The most inefficient area of the business is where they sell designer glasses. Problem is, they can't really show you all the styles so you probably won't see all of the great new styles. Also, once the office sells the glasses, they usually don't reorder them," said Morris.

Ojo Designs also carries very functional high activity sunglasses such as Spy Sunglasses, Liberty Sport sunglasses, and Dragon. Eventually the site will simulate the experience of being at a professional optical shop. Morris plans to add the ability for visitors to the site to view & try on many different eyeglasses that are in stock. Using technology and the Internet, Ojo Designs plans to delivery custom optics to everyone. The site will link every aspect of the buying experience from suppliers, to labs, and to consumers.

The site will feature prescription sunglasses, with a focus on a good customer experience. "Having run several of these very good optical offices it still amazes me how many orders get lost or the patient has to call the office to see if their glasses are ready. This problem will virtually disappear because when you order glasses on Ojo Designes you'll be able to see where your order is in the lab. You'll know when your glasses will be ready."

Sunglasses can be searched by specific features, including: UV, photochromatic, and polarized sunglasses.

About Ojo Designs:
Ojo Designs is a leading supplier of name brand sunwear made for men and women. The site provides a revolutionary buying experience using the latest technology. Services are highly personal, and customized to you from your first order. For a limited time, the Welcome Package: gives 10% off your first purchase at OjoDesigns. Avoid "the search" in store after store for the hottest, newest style or designer frames.

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