LONDON: Marks & Spencer, largest clothing retailer was on a tour to Australia to source the highest quality organic wool for their next clothing range.
Marks & Spencer requires more than 8 million kilograms of wool every year.
The textile and clothing group Ciel Textile will make 650,000 woolen garments for the Marks & Spencer organic wool knitwear range which is will be introduced in the UK this autumn.
Elders had put forward 705 bales of certified and accredited organic wool in Australia’s largest ever organic wool sale. Elders Wool general manager, Mark Rodda, said the company’s first organic feature sale attracted widespread interest among specialist wool growers and overseas wool buyers.
And with such a large offering of organic wool in this next feature sale, the level of attention and support should be even greater, Mark Rodda added.
Australia produces 300 tonnes of certified organic wool a year, 0.1 % of the national total. According to estimates this could rise to 5 to 10 % of the market. A number of retailers are already sampling organic wool products.
Interest for organic wool is rising steeply in the past few months.
Organic wool originates from farms free of synthetic chemicals and genetically modified organisms. The sheep are free range, allowing for natural behaviour, and are free from disease. An 'organic certificate' is issued, certifying the authenticity of the clip.
A number of retailers are already sampling organic wool products.