The Event - Lakme Fashion Week - Winter/Festive 2011
About Lakme Fashion Week
Lakme Fashion Week (LFW) is jointly organised by Lakme, the No.1 cosmetics and beauty services brand in India and IMG, the global leader in fashion weeks and event production. LFW has been conceived and created with a vision to "Redefine the future of fashion and Integrate India into the global fashion world". LFW is organized twice every year.
The contemporary and expert in the beauty industry, Lakme continuously innovates to offer a wide range of, high performance color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever.s worldwide expertise, Lakme also partners with the leading cosmetic house; Milan-based Intercos Italia, Schwann Stabilo Germany and Paris-based Fiabila. Combining international cosmetic technology with an in-depth understanding of the Indian woman.s needs, Lakme also offers its consumers a holistic .Beauty Sutra. experience through its products and services at the Lakme Studio and Salons. For further information log on to www.lakmeindia.com
About IMG Reliance
In 2010 Reliance Industries Limited (RIL), India's largest and most recognized private sector company headed by Chairman Mukesh Ambani, and IMG Worldwide (IMG), the world.s leading sports marketing and management company headed by Chairman and CEO Ted Forstmann, announced the formation of an equal joint venture to develop, market and manage sports and entertainment in India. The joint venture company, IMG Reliance Pvt. Ltd., will provide and operate first-class infrastructure and coaching facilities in the country to unlock India.s sporting potential and to create and operate major sports and entertainment assets in the country. In its first initiative, IMG Reliance entered into an agreement with the Basketball Federation of India (BFI) to create a new professional basketball league and manage all aspects of the commercial rights to the game in India. IMG Reliance signed a 15-year agreement with the AIFF, to improve, popularize and promote the game of football throughout India, from the grassroots to the professional level. IMG Reliance has also created a scholarship program to identify and train talented young Indians from sports including - basketball, soccer and tennis.at IMG.s world-class sports training facilities at IMG Academies in Bradenton, Florida.
About IMG Fashion
IMG Fashion is dedicated to facilitating a gateway to the fashion world - from creation to consumer. We offer solutions that seamlessly connect and associate fashion.s key constituents and corporate brands using IMG.s global resources, influence and expertise. Within the fashion industry IMG represents the world.s top models, leading designers and the most influential photographers, art directors and stylists. The division produces the leading fashion events around the globe and represents many of the industry.s top organizations and federations as well as works with various local and national governments, creating regional and international fashion platforms.